Phnom Penh: Cambodia has been recognized as the 5th friendliest country in the world in the 2025 Readers’ Choice Awards by Condé Nast Traveller, earning an impressive score of 97.33%. The acknowledgment celebrates Cambodia’s deep-rooted culture of warmth, kindness, and compassion that continues to charm travelers from around the globe.
The World’s Top 10 Friendliest Countries (2025)
| Rank | Country | Score |
|---|---|---|
| 1 | Kenya | 98.46% |
| 2 | Barbados | 98.18% |
| 3 | Mexico | 98.00% |
| 4 | Bhutan | 97.78% |
| 5 | Cambodia | 97.33% |
| 6 | Vietnam | 97.27% |
| 7 (tie) | Mauritius | 96.67% |
| 7 (tie) | Chile | 96.67% |
| 8 (tie) | Thailand | 96.36% |
| 8 (tie) | Seychelles | 96.36% |
Cambodia’s inclusion among these destinations highlights the growing global recognition of its people’s friendliness and generosity. The Kingdom’s reputation for warmth extends far beyond its world-famous temples, reaching into everyday life across both cities and countryside.
“Metta” in Practice: The Spirit Behind Cambodian Kindness
A key reason for Cambodia’s success lies in its Theravada Buddhist heritage, which emphasizes metta — loving-kindness and compassion toward all living beings. This philosophy shapes social behavior and everyday interactions, fostering a genuine sense of hospitality that travelers consistently praise.
While Phnom Penh embodies the nation’s modern growth and resilience, many visitors find the heart of Cambodia in its rural villages, where local families welcome guests like relatives. From smiles exchanged in bustling markets to the warmth shown in homestays, Cambodia’s hospitality reflects its cultural soul.
What the Recognition Means for Cambodia
- Global Soft Power: The award elevates Cambodia’s image as a nation where friendliness and human connection define the travel experience.
- Tourism Growth: The recognition is expected to attract more travelers seeking authenticity, culture, and community-based experiences.
- National Pride: This achievement celebrates not only Cambodia’s beauty but also the enduring kindness of its people — a value deeply woven into Khmer identity.
Looking Ahead
As Cambodia continues to enhance its tourism infrastructure and promote sustainable travel, its people remain the nation’s greatest ambassadors. The ranking serves as a reminder that in a world of luxury resorts and digital experiences, true hospitality is still measured by the warmth of a smile.
From the serene temples of Angkor to the floating villages of Tonlé Sap and the golden fields of Kampong Thom, Cambodia proves that kindness is its most priceless treasure — one that continues to win hearts across the world.
Also read, Cambodia and Vietnam Deepen Dialogue to Boost Trade and Investment
