Most people in the 1980s and 1990s had no idea who their leader was outside of their work. In the 2000’s, it became more acceptable to know leaders on a personal level. Today, it’s become the norm to be connected with their leaders on social media.
On Facebook, Samdech Hunsen, Prime Minister of Cambodia, is more popular than President Joe Biden. Recently, the prime minister crossed the 13 million follower mark on Facebook. He is very active on Facebook and consistently posts updates about his daily activities. He has strong social media connections with people in Cambodia.
Prime Minister Hun Sen has reportedly said that he won’t nominate anyone for the role of provincial governor if they aren’t conversant with social media and smartphones. He claimed that in order to perform their tasks effectively, officials must be proficient with applications like WhatsApp, Viber, LINE, Telegram, WeChat, and Zoom.
Samdech Hun Sen often shares family pictures of himself with his wife and grandchildren, pictures of himself playing golf, pictures with common people as well as the occasional selfie.
Social media activity has transformed a leader from a VIP to more of a leader of the people. The most effective leaders do this consistently. By using this approach, they enable their followers and others to gain knowledge from them by reading their blog posts, tweets, or videos.
Social media is used every day by everyone, whether you like it or not. If you don’t get to meet them in person, this is a fantastic opportunity to interact with them and watch where they are heading.
This doesn’t imply that you should log onto LinkedIn, Facebook, Instagram, or Twitter for four hours every day, but rather that you should be aware of the significance of the online community in the lives of many people and engage in the conversation.
Photos: Facebook page of Prime Minister Hunsen.